Episode 32: SEO In A Changing Online Landscape: Getting Found on Google in 2023 | Interview with Karlie Plowman, Techno Bird
As a small business owner, you know the importance of SEO - Search Engine Optimisation - for getting your business found on Google, but how much time and attention have you been giving it?
In this episode we are joined by website and SEO expert, Karlie Plowman (AKA Techno Bird) to discuss what SEO looks like in 2023 - moving into 2024 - what you need to focus on.
This episode covers:
Common SEO mistakes you may be making (and how to fix them)
How SEO has changed in recent years
How AI is stirring the SEO pot
The 'must-have' SEO elements you need
One thing you can do today to improve your SEO in minutes!
Whether you're a seasoned SEO enthusiast looking for the latest strategies or a small business owner ready to take your first practical steps, this episode is for you.
Karlie Plowman - website designer and SEO specialist
About Karlie:
Karlie, aka Techno Bird, is a website designer and SEO specialist for small businesses, solopreneurs and creatives.
For 10 years, Karlie has worked with countless businesses and business owners, including both service based and e-commerce, to create their own unique space on the world wide web. Whether that be creating their websites, optimising websites, creating kick-arse and fluff-free SEO strategies, to mentoring and more.
Karlie is also an inventor, having created the world's first and only desktop SEO planner and budget-friendly SEO tools to help those either starting a business, grow their business, or utilise the true power that SEO provides businesses from start ups to scaleups.
Karlie is all about keeping shit simple, transparent and BS free! She is also a finalist in the 2023 AusMumpreneur Awards for Digital Services Business of the year + a finalist in the SHE-com awards for SEO Services.
Connect with Karlie:
Links and Resources:
Karlie’s epic SEO planner
SEO Tools:
SE Ranking - SEO insights tool
Google Business Profile (formerly Google My Business)
How Social Media and SEO Work Together - Karlie’s guest blog post on the Shall We Social website
Other SEO experts recommended by Karlie:
Kate Toon (Kate will also feature in episode 33 of this podcast)
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