Episode 017: Taking an Omnichannel Approach For Your Marketing | Interview with Clare Wood

 

As a small business owner, you know that time is a precious commodity. It can often feel like there are not enough hours in the day to juggle everything on your to-do list. While you know the benefits of creating an online presence on multiple channels, you may not be sure how to do so with your busy schedule.

In this episode we are joined by Clare Wood, a numbers nerd, ex-CPA accountant, host of the Clare Wood Podcast, drinker of wine and wrangler of two boys. 

Clare shares how she supercharged her business growth by adopting an omnichannel approach to her marketing - using her podcast, Instagram, and email list together to create a seamless experience for her clients.

So how do you create an omnichannel marketing approach for your business?

And how can it save you time and sanity….and grow your business in the long run?

This episode covers:

  • What omnichannel marketing is

  • How omnichannel marketing can save you time and energy

  • How Clare has used each of her 3x main channels (her podcast, Instagram and email marketing) to explode her business growth

  • How to get started creating your own omnichannel marketing plan for your business - even if you have zero budget.


Clare Wood, money mentor, author and speaker. Wearing a white shirt and blue jeans sitting on a peach coloured couch

Clare Wood: money mentor, author, speaker and podcaster

About Clare Wood

Clare Wood is a money mentor, author, speaker and podcaster. She’s a qualified accountant (a CPA), but she’s not your average bean counter… she uses her money-making mentoring powers for good. Clare helps service-based businesses to scale, while creating a lifestyle they love. Clare Wood runs The Profit Academy, an online school created to help business owners increase their profits exponentially.

Connect with Clare:

Podcast Website Instagram


Links and Resources:


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Episode 018: How To Market Your Super-Niche Business Online | Interview with Michelle Lange

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Episode 016: Will TikTok Be Banned in Australia?